DIGITAL MARKETING BLOG

4.12.17

Mobile-Friendly Websites: Why Do They Matter?

The landscape of the Internet is changing. Not long ago, PCs were most people’s only means of accessing the web. Over the course of the last decade, however, smartphones and tablets have gained an ever-increasing share of the world’s Internet traffic. These pocket-sized mobile devices have fundamentally changed the way we navigate the Internet, and…

1.22.16

Case Study: Hair Salon

Coming Soon...

1.22.16

Case Study: Cafe

Coming Soon...

1.22.16

Case Study: Construction Company

Coming Soon...

1.22.16

Case Study: Dry Clean Business

Coming Soon...

1.22.16

Case Study: Auto Mechanic

Coming Soon...

10.4.14

Working in Advertising

If you are creative and like to design and write, you might already have advertising in your list of top five career opportunities. Working in a major ad agency’s creative department may be a dream job but you may find you would rather work in a smaller ad agency, in-house agency, or even on your…

8.11.14

Marketing a Small Business Locally

The best way for a business to market their product or service is to discover the customer’s needs and then create a plan to service those needs. Expanding accommodate customers is possible if you focus on organic growth. This can be done in a variety of ways: acquiring more customers, finding ways to have customers…

4.2.14

Taking a Chance and Starting a Business

There are many individuals who do not pursue their dreams of starting their own small business, simply because they have no idea where to start or are scared of failure. With the lack of stability in the economy, especially during the past few years, it is hard to have the determination and drive that one…

1.1.14

Utilizing the Web as a Marketing Medium

Often times it can be difficult to get people to talk about your company if you are not willing to or able to spend a fortune on advertising. The success of your company and its ability to grow depends heavily on the amount of customers that you are able to find and that are able…

12.22.13

Being the Face of Your Company

The most recognizable businesses have succeeded because of their owner’s ability to represent the products and services that they offer, and they leave a lasting impression. A company does not always need to be noticeable because of their owner, but it does help to be present and impressive when it comes to business matters and…

11.29.13

Finding and Creating Ways to Make Your Business Grow

Starting a new business is a challenge that some find to be extremely fulfilling and exciting. However, there are many that fail because they do not know how to properly get the word out about their organization. Helping one’s company to grow and increase its profits can be a process of trial and error; some…